Case Study
Study
Smart
A leading EdTech platform providing quality learning resources and personalized educational solutions for students
Education & E-Learning
Introduction
Study Smart is a leading overseas education consultancy helping students achieve their dream of studying abroad. With strong global partnerships, they guide students through admissions, exams, and career planning.
Services Provided
We strengthened Study Smart's digital presence through website optimization, SEO, content marketing, social media strategy, and brand engagement initiatives.
Challenges
- Study Smart operates in a highly competitive landscape, making it difficult to attract visitors to their website. The website needed updates and better optimization to reflect evolving student needs.
- Their digital presence lacked consistency across blogs, SEO, and social media platforms. Additionally, events and exhibitions required stronger marketing support to drive higher student engagement.
Approach
Devakey revamped the website content, added new relevant pages, and completely rebuilt the blog section to ensure up-to-date, student-focused content.
A comprehensive, in-depth SEO strategy was implemented alongside consistent Linkedin posts to improve visibility and credibility.
Recognizing Study Smart's goal of establishing authority in the overseas education market, Devakey created the Big Leap podcast, a one-of-a-kind initiative that positioned Founder & MD Mr. Chetan Jain as the go-to expert for both students and parents.
Outcome
The website became more dynamic, engaging, and optimized for better student and parent interaction. Regular content updates and SEO efforts boosted rankings and digital visibility.
- Website visitors grew 8x: from ~1,840 monthly visitors to 11,615, between September 2024 and June 2026
- 144 search keywords related to Study Smart now rank on Google, with 37 in the top 10 results
- 50 keywords now appear in Google's AI Overview, placing Study Smart directly in front of users at the top of search results
- 436 website pages are now searchable on Google, up from just 200 before
- 1,465 referring websites now link back to Study Smart, with 10,600+ individual backlinks, strengthening domain trust and search rankings
- 200+ new SEO-optimized blog posts written, plus 350 older blogs refreshed, over a 22-month period
- The Big Leap podcast: 9 episodes released, watched 7,800+ times, totaling 156 hours of watch time
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Your Partners in Growth
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Built website, enhanced SEO, delivered quality LinkedIn content. Professionalism and expertise significantly boosted digital presence.
Devakey built my personal brand on LinkedIn, keeping ideas mine while managing strategy and execution perfectly.
Devakey's expert SEO team delivers organic, lasting brand growth online, going far beyond keywords and placements.
Enhanced SEO and traffic via optimization and fresh blogs. Sincere team delivers high-quality, audience-appealing content.
Social media, branding, SEO, website development. Team understood requirements, enhanced presence, delivered efficient results reliably.
Despite budget constraints, Devakey delivered quality NGO website with payment gateway and exceptional professional support.
