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Case Study

Cdr. Girish Konkar (Retd)

Introduction

Cdr. Girish Konkar (Retd) is a former Indian Naval Submarine Commander with over two decades of experience as a Leadership & Transformation Catalyst. His work has significantly impacted more than 5000 individuals within Fortune 500 companies.

His unique background inspired a need for a digital presence that truly reflected his authority and expertise in leadership development. Our partnership was formed to bring his brand to the forefront of the digital world.

Services Provided
Logo & Branding Website Design & Development Search Engine Optimization (SEO) Social Media Management Content Creation
Industry
Leadership Development

Challenges

The client faced a stagnant digital footprint. His existing website and branding were old and outdated, failing to capture his experience and professional gravitas.
His social media presence was severely limited, hindering his ability to connect with a wider audience and showcase his work to potential clients and followers.
He also had a limited YouTube presence, which prevented him from leveraging a powerful platform for sharing his insights and building a community around his expertise.
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Approach

We adopted a holistic approach, tackling his entire digital marketing spectrum to create a cohesive and powerful brand identity.
Our first step was revamping his logo, branding, and website, transforming an outdated platform into a modern, responsive, and authoritative online hub.
We implemented a fresh social media strategy to increase engagement and visibility. This was complemented by consistent content creation on YouTube, including the launch of his new podcast, "Commander’s Compass."
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Outcome

The project resulted in a significantly improved web presence, marked by a fast, responsive, and professional new website that fully aligns with his brand.
He now has a new logo and branding applied across all his digital and physical collaterals, ensuring a consistent and credible image.
We successfully achieved a notable increase in his social media presence and a substantial rise in his YouTube watch time and subscriber count, broadening his reach and impact.

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