Arm Welders’ website and logo reflected their legacy but lacked a modern, global-ready digital look. The
visual identity needed to resonate with international clients while preserving heritage.
Marketing communication was fragmented, newsletters, social posts, and brand assets lacked consistency,
affecting recall in a competitive B2B manufacturing landscape.
The company was already a successful, heavily offline manufacturing business, which made translating its
strong reputation into a modern digital presence a unique challenge.
Additionally , an upcoming global exhibition required cohesive booth design, branding material, and dedicated
landing pages to ensure professional representation to an international audience.
We carried out a full website redesign, focusing on performance, responsive layouts, and clearer
product/service communication tailored to domestic and international clients.
The logo was refreshed subtly to retain legacy while aligning with modern design standards. Alongside, we
introduced branded templates for newsletters, LinkedIn posts, and presentations.
We produced short, high-quality video content highlighting capabilities, while also supporting international
exhibition participation with booth design, branding, and a landing page optimized for leads.
The revamped website now offers a global-standard digital presence, helping Arm Welders communicate
expertise and innovation to diverse audiences.
A refreshed visual identity, coupled with branded templates and newsletters, ensures consistent and
professional communication across digital and offline channels. This has enhanced the showcase of their
cutting edge technology and products.
Exhibition readiness, through booth design, video assets, and a tailored landing page has positioned Arm
Welders to engage effectively with international prospects and partners, reinforcing the value of a
long-term collaboration with Devakey.
